Steve Ballmer and Damir Tomicic discuss Microsoft's plans at Microsoft Software Strategy Summit

800 participants at Microsoft's Software Strategy Summit in Cologne and representatives of the government and press saw an exciting and entertaining discussion about Microsoft's future strategy.

From Microsoft's perspective the single most important strategy event for software manufacturers and integrators in German speaking markets clearly is Microsoft Software Strategy Summit, this year took place April 24th in Cologne. Microsoft CEO, Steve Ballmer, in his keynote presented a strategic outlook on future investments Microsoft plans in regard to products and markets. The Q&A session was hosted by Damir Tomicic, managing director of Microsoft Gold Certified Partner Axinom.

Discussion about Windows Azure, Google and opportunities for ISVs

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20 Minutes of facts, discussion and entertainment.

"We live in dynamic and economically challenging times. Software manufacturers and integrators are searching for answers to many problems they face. Not the last question they ask is how Microsoft will move forward, where they will invest, and what will be the impact on the Microsoft Partner landscape" Damir Tomicic explains. "Therefore I am honored about the opportunity to speak for the 33.000 German Microsoft partners and discuss these topics with Steve Ballmer".

New Axinom Products

Coinciding with Microsoft Software Strategy Summit Axinom announced the extension of its product portfolio. "In these difficult times the most important components of a successful strategy to gain new customers are the optimization of sales processes and the concentration on core competencies" Damir Tomicic explains. "Our web content management, direct marketing, and business intelligence solutions help companies increase their sales power and move faster on the market. Better and quicker information results in improved decision-making".

About Damir Tomicic

Damir Tomicic is Axinom's CEO and a well-known technology expert. He currently concentrates on on Web TV and interactive portal solutions built on the newest Microsoft technologies. Another topic of his interest is media convergence from a technological perspective. He is an internationally renowned expert for internet and middleware technologies. He is president of the International .NET Association (INETA) and member of the board of the International Association of Software Architects (IASA). Furthermore he is among the 110 technology experts who was awarded the title "Microsoft Regional Director".